Technology Sales Professional

100 clock hours over 5 weeks. Blended online instruction designed to take you from zero experience to job-ready.

Duration

5 Weeks

Total Hours

100 Clock Hours

Format

Online — Synchronous + Asynchronous

Tuition

$4,995

Schedule & Instructional Methods

Synchronous Instruction

2 hours per week of live instruction via Google Meet. Interactive sessions with your instructor covering key concepts, role-playing exercises, and real-time Q&A.

Asynchronous Coursework

18 hours per week of self-paced learning. Video lessons, readings, hands-on tool exercises, and project-based assignments you complete on your own schedule.

Evaluation

Pass/Fail — Project-based assessments. Each chapter includes a practical assignment. The program concludes with a capstone project: building a complete prospecting campaign.

Certificate & Transcript

Upon successful completion, you receive a Technology Sales Professional Certificate of Completion and an official transcript documenting all 100 hours of instruction.

Full Curriculum

A comprehensive, hands-on curriculum built around the tools and skills employers actually require.

1

Foundations of Technology Sales

12 hours

Understand the SaaS industry, the role of SDRs/BDRs, and how modern sales organizations work.

Topics Covered

  • The SaaS business model
  • Sales org structure: SDR → AE → CSM
  • Key metrics: pipeline, quota, conversion rates
  • Career paths and earning potential
2

Ideal Customer Profiles & Buyer Personas

12 hours

Learn to identify and research target accounts and the people within them who make buying decisions.

Topics Covered

  • Building an Ideal Customer Profile (ICP)
  • Creating buyer personas
  • Market segmentation
  • Account research techniques
3

Prospecting & Lead Generation

13 hours

Master the tools and techniques for finding and qualifying potential customers at scale.

Topics Covered

  • LinkedIn Sales Navigator deep dive
  • Apollo for prospecting workflows
  • Building targeted prospect lists
  • AI-assisted prospect research with ChatGPT
4

Cold Outreach: Email & Phone

13 hours

Write compelling cold emails and make confident cold calls that book meetings.

Topics Covered

  • Cold email frameworks and templates
  • Personalization at scale
  • Cold calling scripts and objection handling
  • Multi-channel outreach sequences
5

CRM Mastery: Salesforce & HubSpot

13 hours

Get hands-on with the two most common CRMs in tech sales. Log activities, manage pipelines, and track deals.

Topics Covered

  • Salesforce fundamentals
  • HubSpot CRM setup and workflows
  • Pipeline management best practices
  • Activity logging and reporting
6

Discovery Calls & Qualification

12 hours

Run effective discovery calls using proven frameworks to qualify opportunities and uncover buyer needs.

Topics Covered

  • BANT and MEDDIC qualification frameworks
  • Active listening techniques
  • Asking powerful questions
  • Note-taking and call summaries
7

Sales Communication & Professional Skills

12 hours

Develop the communication, time management, and professional skills that separate top performers.

Topics Covered

  • Written communication for sales
  • Video prospecting
  • Time blocking and productivity
  • Handling rejection and building resilience
8

Capstone: Build a Complete Prospecting Campaign

13 hours

Apply everything you've learned to build a real prospecting campaign you can showcase to employers.

Topics Covered

  • Select a target company and ICP
  • Build a prospect list of 50+ contacts
  • Write a 5-touch outreach sequence
  • Present your campaign in a mock interview

Your Instructor

Instructor bio coming soon. Our instructors bring real-world technology sales experience from leading SaaS companies.

Tools You'll Master

SalesforceHubSpotLinkedIn Sales NavigatorApolloChatGPT for Prospecting

Ready to Start Your New Career?

Fill out a quick form to see if you qualify for free training.

See If You Qualify